ILLUSTRATION + LIFECYCLE & PAID MEDIA DESIGN
quip July On-the-go
July On-the-go was a paid media campaign promoting quip Gum, Floss Pick, and Refresh Bag; three products designed for on-the go-travel. With covid restrictions easing up, the idea was to highlight these products’ travel-friendly features while cautiously appealing to the desire to “get back out there” again. The visual approach of stickers + collage is intended to reference vacation scrapbooks, passport stamps, and suitcases covered in stickers.
Art Director: Chanel Lai
Designers: Ora Castelli, Irene Chin